By Jonathan Eldrig


Spying isn't a new concept. Countries are monitoring what other countries are doing and monitoring what we are doing. We are being watched on cameras and our emails and phone records are being recorded. Its not new and most people are aware that this type of thing has been happening for a long time now. If we all know this and understand our privacy is withering away, then why are employees so upset when they hear their company is going to start tracking their whereabouts with GPS fleet tracking. We are always surprised at the reaction of employees when the topic of GPS tracking is discussed.

Crow Tracker is a GPS fleet tracking solution for small businesses looking for employee location tracking during their working hours. As we speak with more and more small businesses across the country it's clear that they respect their employees but want to add an additional layer of checks and balances to ensure they are getting the most of each and every employee. It's not their intention to offend or scare employees yet the majority of employers understand it's a sensitive subject. Our question is: What's to hide and why are employees so concerned about GPS fleet tracking in general?

There are many different industries using ourGPS cell phone trackerand using GPS fleet tracking is a crucial part of increasing their bottom line. Whether you are a delivery company and need help from the office to re-route your trip to avoid traffic or a service repair company looking to send your closest crew to an emergency call. This real time location data can help the office send the appropriate resources to the appropriate job. This saves time and fuel costs while improving efficiency of the whole operation.

While there is often fear with tracking, there are reasons some of this is in place. In addition to the operational benefits that businesses get from real time location updates, there is an added layer of security for the employees. Many local and state governments are implementing or already enforcing tight restrictions on the number of hours that drivers are allowed to be on the field. This is to ensure that drivers are getting proper rest and aren't posing a risk to other people on the road. These logs are required to be kept by employers in the event they are audited. These checks and balances help keep employees safer.

Regardless of the benefits and reasons, we understand that people feel threatened. Its change and something new and with change comes fear. We understand that but hope to explain to employees why this transparency only makes for a better working relationship while also helping the company thrive. Employees don't want to waste time being sent to jobs on the other side of town or being routed to another job when they are still working on the current one. Information is power and with real time GPS fleet tracking, everyone is able to passively communicate their location helping the business operate smoother.




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